We Stop The Competition
From Raiding Your Business.
Our Job for You
Your business is growing — you’ve worked hard to build it. Maybe you’ve already started branding, or perhaps it’s just now crossing your mind.
The Good News: your customers notice.
The Bad News is that your competition notices, too, and tries to steal your customers away.
We are the trademark lawyers who protect your business from your brand’s predators, so you can relax, grow your sales, and expand your revenue.
What You Need
We provide these U.S. Trademark services to growing businesses and entrepreneurs worldwide:
- Trademark and Branding Strategy
- Trademark Searches (Availability)
- Freedom to Use (Clearance) Opinions
- Trademark Applications
- Office Action Responses
- Statement of Use Filings
- Trademark Renewal
- Trademark Monitoring and Policing
- Trademark Assignments and Recording Change of Trademark Ownership
- Trademark Portfolio Management
- Trademark Opposition
- Trademark Cancellation
- Amazon Brand Management
- Shopify Brand Management
What You Need
We provide these U.S. Trademark services to growing businesses and entrepreneurs worldwide:
- Trademark and Branding Strategy
- Trademark Searches (Availability)
- Freedom to Use (Clearance) Opinions
- Trademark Applications
- Office Action Responses
- Statement of Use Filings
- Trademark Renewal
- Trademark Monitoring and Policing
- Trademark Assignments and Recording Change of Trademark Ownership
- Trademark Portfolio Management
- Trademark Opposition
- Trademark Cancellation
- Amazon Brand Management
- Shopify Brand Management
Our Exclusive Trademark System
Educate, Evaluate & Equip
- Fast Processing
- Confidential Pre-Search Interview Helps Prevent Missteps
- Easy to Follow Classes Mean You’ll Understand Every Step
- Action-Sheets and Checklists
- Federal Trademark Search
- State Trademark Search
- Common Law Trademark Search
- Domain and Social Media Search
- Attorney Consultation / Strategy Session
- Trademark Application Process Budgeting
- Application Status Monitoring
- Status Updates
- It Only Takes 5 Minutes to Get Started
- If We Can’t Help You Get Your Money Back
STEP #1: Educate & Enroll
Free and No Obligation.
Let's get on the same page.
Time to Complete: Less than 1 Minute.
Just like your customers, your brand also has unique needs. After enrolling, we educate each other.
First we learn about you, your business and the goals you have for your brand. Second, you'll learn about the registration process via our proprietary video library and Action-Sheets.
STEP #2 Evaluate
Trademark searches empower us to craft a smart plan.
Time to Complete: 2-7 Days.
Second, we cut-through the lawyer-speak and outline your options in plain English.
When finished, you will have explored what we call "the Two Big Questions":
1. Can You Even Use It? and
2. Can You Own the Rights to It?
More importantly, you'll have a plan you have confidence in.
STEP #3: Equip
Putting your plan into action.
Time to Complete: 2+ Days.
We implement your plan, which typically begins with filing trademark applications. It may also include an Amazon Branding program or Shopify Branding program. If you have immediate needs for enforcement or take-down notices, those start as well.
When complete, your applications are pending.
STEP #4: Examine
The Trademark Office and the Public scrutinize your Application.
Time to Complete: 9 - 24 Months.
It begins with an Office Examination by an Examining Attorney (the "EA"). The EA registers rejections and objections in letters called Office Actions. You must respond to these correctly to keep your application alive. Once (and if) the EA believes that your application is in order, the mark is Published.
Next, the public has the opportunity to examine your mark by registering "Opposition" to your mark's registration. Here's where preparation really pays off, because carelessly filed applications can trigger unnecessary Opposition Proceedings, and these proceedings can be lengthy, and expensive.
STEP #5: Enforce
Building your defenses.
Time to Complete: Ongoing for the Life of the Registration.
Step 5 is a journey of a thousand miles.
After you have secured your registration, under US Trademark Law, to keep it and strengthen it you must 'police it.' Policing is a fancy way of saying that you can't just let anyone use your mark, and it involves four activities:
- monitoring databases and the internet to spot potential infringers
- notifying the likely infringers that you have a registered mark
- telling the competitor-infringers to stop using your mark (to 'cease and desist)
- if necessary, litigating to force compliance with the law
My Story
I Have Over 15 Years of Experience in The Industry
Unlike most attorneys, I’m an entrepreneur — some say a successful entrepreneur. And as much as I enjoy the thought that these colleagues may be right, I certainly wasn’t always a successful entrepreneur. My first shots at starting businesses in college resulted in abandoned patent applications, zero sales and debt (not to mention late homework and shoddy lab assignments). Later, I learned hard lessons as people I trusted blatantly stole my inventions, and suppliers I trusted failed to deliver products. And, through my experience at a large law firm as well as in my own law practice, I’ve seen just about every kind of chicanery imaginable.
What our clients saying
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Larry Davis
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Lisa Chen
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JT Moore
We Stop The Competition From Raiding Your Business.
We Register, Enforce and Defend Your Trademarks With Our Exclusive Trademark Process.
Recent Blog Posts
Trademark Portfolio Management
Trademark Portfolio ManagementTrademark Portfolio Management is a little bit different than strategy. Because in Portfolio Management we narrow the...
Trademark Enforcement: Notices and Cease and Desist
Trademark Enforcement: Notices and Cease and Desist So what can you do if you discover that someone is stealing your customers by using your...
Shopify Brand/ Trademark Strategy
Shopify Brand/ Trademark StrategyIf you sell on Shopify, you must have a Shopify Brand Strategy, and the Shopify Brand Strategy is all about the...
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Looking to Locate Your Business in VA? Here's Why Arlington Is A Great Choice!
Arlington, VA is a Great Place to Grow your Business
When you think of Arlington, Virginia, most people think of Arlington National Cemetery, the resting place of many distinguished military men and women, or The Pentagon, headquarters of the Department of Defense. But when it comes to trademarks, the Trademark Office is next door to Arlington in Alexandria, VA which gives you a local advantage when it comes time to secure your trademark.
In fact, one of the most high-profile trademark cases currently wending its way through the courts has its home in the D.C. area. The Washington Redskins football team, whose stadium is located at FedEx Field in Landover, MD, has been challenged by Native Americans charging six logos and names owned by the Redskins are offensive and should be cancelled proving at once the importance of defending your valuable trademarks.
In addition to the presence of military and government headquarters, Arlington has an important place in our national business story. After all, Arlington is the second largest population center in the metro D.C. area where establishing or growing your business in a tightly competitive and high-profile environment has its perks and advantages. As such, Arlington is a strong local economic engine and consistently boasts the lowest unemployment rate in the Commonwealth of Virginia.
Arlington has easy access to three large airports, Reagan National Airport, Dulles International Airport and Baltimore Washington International Airport. The area is also served by major interstate highways and a well-developed local highway system, including I-95 and its ring roads – or Capital Beltway – surrounding the city. Interstate 95 connects the east coast from Maine to Florida and passes through the major cities of Boston, New York City, Philadelphia, Baltimore, Richmond, and all the way to Palm Beach and Miami. The Amtrak passenger rail service including business class also traverses the east coast connecting D.C. to major cities from Boston to Miami.
Want Help Growing Your Business? These Organizations Can Help!
Growing a Business in Arlington, Center of Military and Government Power
In Arlington where you are firmly planted in the seat of national power, Arlington’s largest employer is the Department of Defense followed by the departments of Homeland Security, Justice and State. But Arlington is also a stronghold of Fortune 500 companies that support the business of government and military such as:
AES Corporation
Deloitte
Accenture
Booz Allen Hamilton
Lockheed Martin
The Arlington Chamber of Commerce is an anchor for local business people, offering professional development, networking, government advocacy and community connections for its 760 member businesses. It is an active chapter with many opportunities to get together in a social business context to meet and get to know fellow business owners.
Growing a Business in Arlington
In addition to its strong multinational global corporations, Arlington is a great place for small- and medium-sized enterprises (SME) to establish a notable presence, including:
BeachGeeks
Waterford Inc.
Vida Fitness
United Bank
Shooshan Company
Does Arlington Have Access to World-Class Universities? You Bet!
- Professional and Executive Education in ArlingtonMarymount University is a Catholic institution with its main campus located in Arlington. Many large universities have a campus presence in Arlington including George Mason University Antonin Scalia School of Law, the University of Virginia’s Darden School of Business, and the Virginia Tech Research Center in Ballston.
These programs may be of particular interest to you as a businessperson:
- University of Virginia Darden School of Business Executive Education
- University of Virginia McIntire School of Commerce
- Marymount University’s School of Business and Technology
Arlington's Not a Boring Suburb! Enjoy These Exciting Events, Relaxing Venues and Quality Healthcare Options:
In an area with rich history and natural amenities, expect a strong tourism industry. The Convention & Visitor’s Bureau directs tourists to exciting events like the Armed Forces Cycling Classic , relaxing venues like Theodore Roosevelt Island, a 91-acre wooded retreat, and somber sites such as the National 9/11 Pentagon Memorial
Arlington residents have local access to quality healthcare providers including the city’s 9th largest employer, Virginia Hospital Center, a member of the Mayo Clinic Care Network.
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Thrasher Trademark Law Can Secure Your Business and Brand in Arlington, VASecure Your Business and Brand in McKinney, Texas
Trademark attorney Steven Thrasher has been serving clients in the Washington D.C. area — including Arlington, VA — and across the nation since 2002. In that time, Steve has helped hundreds of entrepreneurs escape the competitive pressures of commodity businesses. In addition to filing trademark applications, Steve solves intellectual property problems related to federal administrative issues involving trademarks, patents, copyrights, and infringements.