We Register, Enforce and Defend Your Trademarks With The Exclusive E5 Trademark Process.

Bee Cave Texas Trademark Attorneys
We Stop The Competition
From Raiding Your Business.

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Our Job for You

Your business is growing — you’ve worked hard to build it. Maybe you’ve already started branding, or perhaps it’s just now crossing your mind.

The Good News: your customers notice.

The Bad News is that your competition notices, too, and tries to steal your customers away.

We are the trademark lawyers who protect your business from your brand’s predators, so you can relax, grow your sales, and expand your revenue.

What You Need

We provide these U.S. Trademark services to growing businesses and entrepreneurs worldwide:

  • Trademark and Branding Strategy
  • Trademark Searches (Availability)
  • Freedom to Use (Clearance) Opinions
  • Trademark Applications
  • Office Action Responses
  • Statement of Use Filings
  • Trademark Renewal
  • Trademark Monitoring and Policing
  • Trademark Assignments and Recording Change of Trademark Ownership
  • Trademark Portfolio Management
  • Trademark Opposition
  • Trademark Cancellation
  • Amazon Brand Management
  • Shopify Brand Management

What You Need

We provide these U.S. Trademark services to growing businesses and entrepreneurs worldwide:

  • Trademark and Branding Strategy
  • Trademark Searches (Availability)
  • Freedom to Use (Clearance) Opinions
  • Trademark Applications
  • Office Action Responses
  • Statement of Use Filings
  • Trademark Renewal
  • Trademark Monitoring and Policing
  • Trademark Assignments and Recording Change of Trademark Ownership
  • Trademark Portfolio Management
  • Trademark Opposition
  • Trademark Cancellation
  • Amazon Brand Management
  • Shopify Brand Management

Our Exclusive Trademark System

Educate, Evaluate & Equip

  • Fast Processing
  • Confidential Pre-Search Interview Helps Prevent Missteps
  • Easy to Follow Classes Mean You’ll Understand Every Step
  • Action-Sheets and Checklists
  • Federal Trademark Search
  • State Trademark Search
  • Common Law Trademark Search
  • Domain and Social Media Search
  • Attorney Consultation / Strategy Session
  • Trademark Application Process Budgeting
  • Application Status Monitoring
  • Status Updates
  • It Only Takes 5 Minutes to Get Started
  • If We Can’t Help You Get Your Money Back

STEP #1: Educate & Enroll

Free and No Obligation.

Let's get on the same page.

Time to Complete: Less than 1 Minute.

Just like your customers, your brand also has unique needs. After enrolling, we educate each other.

First we learn about you, your business and the goals you have for your brand. Second, you’ll learn about the registration process via our proprietary video library and Action-Sheets.

STEP #2 Evaluate

Trademark searches empower us to craft a smart plan.

Time to Complete: 2-7 Days.

Second, we cut through the lawyer-speak and outline your options in plain English.

When finished, you will have explored what we call “the Two Big Questions”:

1. Can You Even Use It? and

2. Can You Own the Rights to It?

More importantly, you’ll have a plan you have confidence in.

STEP #3: Equip

Putting your plan into action.

Time to Complete: 2+ Days.

We implement your plan, which typically begins with filing trademark applications. It may also include an Amazon Branding program or Shopify Branding program. If you have immediate needs for enforcement or take-down notices, those start as well.

When complete, your applications are pending.

STEP #4: Examine

The Trademark Office and the Public scrutinize your Application.

Time to Complete: 9 - 24 Months.

It begins with an Office Examination by an Examining Attorney (the “EA”). The EA registers rejections and objections in letters called Office Actions. You must respond to these correctly to keep your application alive. Once (and if) the EA believes that your application is in order, the mark is Published.

Next, the public has the opportunity to examine your mark by registering “Opposition” to your mark’s registration. Here’s where preparation really pays off, because carelessly filed applications can trigger unnecessary Opposition Proceedings, and these proceedings can be lengthy...and expensive.

STEP #5: Enforce

Building your defenses.

Time to Complete: Ongoing for the Life of the Registration.

Step 5 is a journey of a thousand miles.

After you have secured your registration, under US Trademark Law, to keep it and strengthen it you must ‘police it.’ Policing is a fancy way of saying that you can’t just let anyone use your mark, and it involves four activities:

  • monitoring databases and the internet to spot potential infringers
  • notifying the likely infringers that you have a registered mark
  • telling the competitor-infringers to stop using your mark (to ‘cease and desist’)
  • if necessary, litigating to force compliance with the law

My Story

I Have Over 15 Years of Experience in the Trademark Industry

Unlike most attorneys, I’m an entrepreneur — some say a successful entrepreneur. And as much as I enjoy the thought that these colleagues may be right, I certainly wasn’t always a successful entrepreneur. My first shots at starting businesses in college resulted in abandoned patent applications, zero sales and debt (not to mention late homework and shoddy lab assignments). Later, I learned hard lessons as people I trusted blatantly stole my inventions, and suppliers I trusted failed to deliver products. And, through my experience at a large law firm as well as in my own law practice, I’ve seen just about every kind of chicanery imaginable.

What our clients ARE saying

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Larry Davis

Lucid Dog SEO

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Lisa Chen

ABC Company

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JT Moore

Killer Productions

We Stop The Competition From Raiding Your Business.

We Register, Enforce and Defend Your Trademarks with Our Exclusive Trademark Process.

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Looking to Locate Your Business in TX? Here's Why Bee Cave Is A Great Choice!

Get A Great Business Address in Bee Cave, Texas

Yes, with a name like Bee Cave expect this little Texas town to be packing a lot of charm. So when it comes to finding a great mailing address for your business, think about how a “Bee Cave” location will warm the hearts of your customers.  

Bee Cave is just 12 miles from Austin and shares both the cultural excitement and business activity of the region while playing host to some terrific companies with a Bee Cave address such as:

The Austin Tea Exchange

BioVitality

Con’Olios Oils and Vinegars

The Earth’s West Pole Runs Through Bee Cave (or so they say)

You can’t get lost in Bee Cave. If you want to know where you are, anyone in town will be happy to tell you that you are at the earth’s “West Pole” on the 98th Parallel. But for all practical purposes, Bee Cave is in the Texas Hill Country right in the middle of the state where major highways intersect and all roads lead (eventually) to wherever you, your freight and your employees need to go. I-35, the Mopac Expressway (Loop 1), U.S. Highway 183 and State Highway 81 form a highway system around Austin. The Austin-Bergstrom Airport is a modern airport with direct regional, domestic and international flights.

A major employer in Bee Cave is American Campus Communities, the largest private real estate developer of college dormitories in the country. Many Fortune 500 companies have corporate or regional headquarters in the area. In addition to Austin’s largest tech employer, Dell, you’ll find 85 pharmaceutical and biotech companies such as Hospira (Pfizer). Here’s just a small sample of the big names you’ll encounter when you open your business near this high-tech hub: 

3M

Amazon

Apple

Google

Paypal

Want Help Growing Your Business? These Organizations Can Help!

Your Business Relationships in Bee Cave, Texas

Business owners in Bee Cave have the option of two chambers of commerce, The Lake Travis Chamber of Commerce and The Bee Cave Chamber of Commerce. The Bee Cave Chamber provides a place for local businesses to network and build the character and economy of Bee Cave, while membership in the Lake Travis Chamber offers businesses the opportunity to reach out and work with other entrepreneurs to build the unique economic environment surrounding Lake Travis.    

Does Bee Cave Have Access to World-Class Universities? You Bet!

Austin’s Got Academics for Bee Cave Businesses

The University of Texas at Austin is the main campus of UT. UT Austin is a tier one research facility with campuses around the state and the world. UT’s McCombs School of Business has been called one of the best up-and-coming MBA programs for entrepreneurs, spurred on by Austin’s vibrant tech scene. Its undergraduate, graduate and post-graduate accounting programs are rated #1 by U.S. News & World Report, and its graduate business analytics program 4th best according to QS World University. 

As part of the UT business school community, students can take advantage of entrepreneurial opportunities such as the FinTech Accelerator Practicum. On a smaller, more focused scale, the Acton School of Business is an independent university dedicated to entrepreneurship. Meanwhile, the other big university in Austin is Texas State University which has the McCoy School of Business Administration where some programs of particular interest for entrepreneurs may be:

  • McCoy graduate degree in Data Analytics and Information Sciences
  • McCoy graduate degree in Market Research and Analysis 
    Things to Do, Including . . . Groundhog Day? Nope, Bee Cave is Home to ‘Dillo Day

    Want to know if spring has sprung? You’ve come to the right place! Bee Cave is where Bee Cave Bob, the local weather forecasting armadillo, makes his home. Every February 2, if Bob the Armadillo does not see his shadow, expect early spring flowers. The rest of the year there is plenty to do, too. You can splurge at the Hill Country Galleria with its shops, restaurants and entertainment venues, spend a day doing some world-class rock climbing at Milton Reimer’s Ranch Park or check out the Bee Cave Sculpture Park.Your small-town healthcare options are big in Bee Cave, so you need not be concerned about top-notch healthcare for you and your employees. Baylor Scott & White Lakeway is part of the Bee Cave business community. And Bee Cave residents can access St. David’s Healthcare’s St. David’s Institute for Learning with 7 hospitals, 4 urgent care centers and about 60 sites in Central Texas. 

    Thrasher Trademark Law Can Secure Your Business and Brand in Bee Cave, Texas

    As a trademark attorney who calls Texas home, Steven Thrasher has been practicing trademark law out of the Dallas-Fort Worth Metro area and serving clients in and around Austin for nearly 20 years. In that time, Steve has helped hundreds of entrepreneurs escape the competitive pressures of commodity businesses.

    In addition to filing trademark applications, Steve solves intellectual property problems related to trademarks, patents, copyrights, and infringements.