
We Stop The Competition
From Raiding Your Business.


Our Job for You
Your business is growing — you’ve worked hard to build it. Maybe you’ve already started branding, or perhaps it’s just now crossing your mind.
The Good News: your customers notice.
The Bad News is that your competition notices, too, and tries to steal your customers away.
We are the trademark lawyers who protect your business from your brand’s predators, so you can relax, grow your sales, and expand your revenue.

What You Need
We provide these U.S. Trademark services to growing businesses and entrepreneurs worldwide:
- Trademark and Branding Strategy
- Trademark Searches (Availability)
- Freedom to Use (Clearance) Opinions
- Trademark Applications
- Office Action Responses
- Statement of Use Filings
- Trademark Renewal
- Trademark Monitoring and Policing
- Trademark Assignments and Recording Change of Trademark Ownership
- Trademark Portfolio Management
- Trademark Opposition
- Trademark Cancellation
- Amazon Brand Management
- Shopify Brand Management
What You Need
We provide these U.S. Trademark services to growing businesses and entrepreneurs worldwide:
- Trademark and Branding Strategy
- Trademark Searches (Availability)
- Freedom to Use (Clearance) Opinions
- Trademark Applications
- Office Action Responses
- Statement of Use Filings
- Trademark Renewal
- Trademark Monitoring and Policing
- Trademark Assignments and Recording Change of Trademark Ownership
- Trademark Portfolio Management
- Trademark Opposition
- Trademark Cancellation
- Amazon Brand Management
- Shopify Brand Management


Our Exclusive Trademark System
Educate, Evaluate & Equip
- Fast Processing
- Confidential Pre-Search Interview Helps Prevent Missteps
- Easy to Follow Classes Mean You’ll Understand Every Step
- Action-Sheets and Checklists
- Federal Trademark Search
- State Trademark Search
- Common Law Trademark Search
- Domain and Social Media Search
- Attorney Consultation / Strategy Session
- Trademark Application Process Budgeting
- Application Status Monitoring
- Status Updates
- It Only Takes 5 Minutes to Get Started
- If We Can’t Help You Get Your Money Back
STEP #1: Educate & Enroll
Free and No Obligation.
Let's get on the same page.
Time to Complete: Less than 1 Minute.
Just like your customers, your brand also has unique needs. After enrolling, we educate each other.
First we learn about you, your business and the goals you have for your brand. Second, you'll learn about the registration process via our proprietary video library and Action-Sheets.
STEP #2 Evaluate
Trademark searches empower us to craft a smart plan.
Time to Complete: 2-7 Days.
Second, we cut-through the lawyer-speak and outline your options in plain English.
When finished, you will have explored what we call "the Two Big Questions":
1. Can You Even Use It? and
2. Can You Own the Rights to It?
More importantly, you'll have a plan you have confidence in.
STEP #3: Equip
Putting your plan into action.
Time to Complete: 2+ Days.
We implement your plan, which typically begins with filing trademark applications. It may also include an Amazon Branding program or Shopify Branding program. If you have immediate needs for enforcement or take-down notices, those start as well.
When complete, your applications are pending.
STEP #4: Examine
The Trademark Office and the Public scrutinize your Application.
Time to Complete: 9 - 24 Months.
It begins with an Office Examination by an Examining Attorney (the "EA"). The EA registers rejections and objections in letters called Office Actions. You must respond to these correctly to keep your application alive. Once (and if) the EA believes that your application is in order, the mark is Published.
Next, the public has the opportunity to examine your mark by registering "Opposition" to your mark's registration. Here's where preparation really pays off, because carelessly filed applications can trigger unnecessary Opposition Proceedings, and these proceedings can be lengthy, and expensive.
STEP #5: Enforce
Building your defenses.
Time to Complete: Ongoing for the Life of the Registration.
Step 5 is a journey of a thousand miles.
After you have secured your registration, under US Trademark Law, to keep it and strengthen it you must 'police it.' Policing is a fancy way of saying that you can't just let anyone use your mark, and it involves four activities:
- monitoring databases and the internet to spot potential infringers
- notifying the likely infringers that you have a registered mark
- telling the competitor-infringers to stop using your mark (to 'cease and desist)
- if necessary, litigating to force compliance with the law
My Story
I Have Over 15 Years of Experience in The Industry
Unlike most attorneys, I’m an entrepreneur — some say a successful entrepreneur. And as much as I enjoy the thought that these colleagues may be right, I certainly wasn’t always a successful entrepreneur. My first shots at starting businesses in college resulted in abandoned patent applications, zero sales and debt (not to mention late homework and shoddy lab assignments). Later, I learned hard lessons as people I trusted blatantly stole my inventions, and suppliers I trusted failed to deliver products. And, through my experience at a large law firm as well as in my own law practice, I’ve seen just about every kind of chicanery imaginable.
What our clients saying
"
We Stop The Competition From Raiding Your Business.
We Register, Enforce and Defend Your Trademarks With Our Exclusive Trademark Process.
Recent Blog Posts
Trademark Portfolio Management
Trademark Portfolio ManagementTrademark Portfolio Management is a little bit different than strategy. Because in Portfolio Management we narrow the...
Trademark Enforcement: Notices and Cease and Desist
Trademark Enforcement: Notices and Cease and Desist So what can you do if you discover that someone is stealing your customers by using your...
Shopify Brand/ Trademark Strategy
Shopify Brand/ Trademark StrategyIf you sell on Shopify, you must have a Shopify Brand Strategy, and the Shopify Brand Strategy is all about the...
Q&A
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Looking to Locate Your Business in VA? Here's Why Fairfax County Is A Great Choice!
Fairfax County is a Great Place to Grow your Business
When it comes to business, the nation’s capital is at the center of the action. For business owners in Fairfax County, Virginia, you are in the beating heart at the intersection of business and government. Establishing or growing your business in a tightly competitive and high-profile environment has its perks and meaningful advantages. For example, the Trademark Office in Alexandria, VA is just down the road. That’s one reason it’s advantageous to secure your trademark here.
In fact, one of the most high-profile trademark cases currently wending its way through the courts has its home in the D.C. area. The Washington Redskins football team, whose stadium is located at FedEx Field in Landover, MD, has been challenged by Native Americans charging six logos and names owned by the Redskins are offensive and should be cancelled proving at once the importance of defending your valuable trademarks.
Fairfax County is one of the oldest and most distinguished addresses in the U.S. Virginia is the home of early presidents from Mount Vernon to Monticello, and is located across the Potomac from The White House.
The D.C. metro area is home to three large airports, Reagan National Airport, Dulles International Airport and Baltimore Washington International Airport. The area is also served by major interstate highways and a well-developed local highway system, including I-95 which connects the east coast from Maine to Florida and passes through the major cities of Boston, New York City, Philadelphia, Baltimore, Richmond, and all the way to Palm Beach and Miami. The Amtrak passenger rail service including business class also traverses the east coast connecting D.C. to major cities from Boston to Miami.
With these advantages, it’s not surprising to learn that Fairfax County is home to many global corporations, such as:
Cox
Northrup Grumman
JLL
Pillsbury
Deloitte
Want Help Growing Your Business? These Organizations Can Help!
Growing a Business in Fairfax County
In this strong pro-business metro area, Fairfax County also is a great place for small- and medium-sized enterprises (SME) to establish a presence that you may want to get to know, including:
Appian
Thompson Hospitality
Favor Tech Consulting
Frontier Kitchen
Inmarsat Government
Fairfax County Economic Development Authority is home to ten Fortune 500 companies, and actively recruits and assists businesses for expansion and relocation in Fairfax County. Northern Virginia is home to entrepreneurial and technology companies supported by the Fairfax County EDA’s Innovation and Entrepreneurship Council which sponsors the annual Greater Washington iList Awards honoring top local innovative companies. Additionally, Fairfax County is a member of the large Northern Virginia Chamber of Commerce which attracts membership from the 2 million residents of Arlington, Fairfax, Loudoun and Prince William counties and the independent cities of Alexandria, Falls Church, Fairfax, Manassas and Manassas Park. As a member of the chamber, you can join one of the sector-specific thought leadership councils targeting growth companies, next gen leadership, government contracting and more.
Does Fairfax County Have Access to World-Class Universities? You Bet!
- Professional and Executive Education in Fairfax CountyFairfax County is home to five major universities or their satellites. George Mason University in Fairfax, VA is the largest university in Virginia and offers 200 degree programs with an emphasis on technology and policy. The Northern Virginia Center – Falls Church in Falls Church, VA combines the academic rigor of both the University of Virginia founded by author of the Declaration of Independence and 3rd U.S. President Thomas Jefferson and Virginia Polytechnic Institute and State University. The Northern Virginia Community College offers 140 programs for workforce training and development with several locations in Fairfax County. The Commonwealth Graduate Engineering Program is a distance learning program with participation from George Mason, the University of Virginia, Old Dominion, Virginia Tech, Virginia Commonwealth University and the University of Mary Washington.
These programs in particular may be of interest to you as an entrepreneur:
- University of Virginia School of Continuing and Professional Studies
- Virginia Polytechnic Institute’s Innovation Campus planned for Alexandria VA
- DaVinci Center for Innovation at Virginia Commonwealth University
Fairfax County's Not a Boring Suburb! Enjoy Music, Arts and World-class Healthcare Options:
Arts, History and Culture in Fairfax County
When you are in a global government and business center, expect arts, music, history and culture to follow. Fairfax County is home to entertainment center Wolf Trap for the Performing Arts which attracts opera, rock, folk and comedy acts. For history and aviation enthusiasts, the Steven F. Udvar-Hazy “America’s Hangar” of the Smithsonian Institute’s National Air and Space Museum houses a collection of vintage civil and military aircraft.
Fairfax County residents have access to the top healthcare providers in the world, including nearby Inova Fairfax Medical Center named by U.S. News & World Report as the #1 hospital in the metro D.C. area as well as nationally top-ranked Johns Hopkins University Hospital and University of Maryland Medical Center in Baltimore, Md.
Thrasher Trademark Law Can Secure Your Business and Brand in Fairfax County, VA
Trademark attorney Steven Thrasher has been serving clients in the Washington D.C. area — including Fairfax County, VA — and across the nation since 2002. In that time, Steve has helped hundreds of entrepreneurs escape the competitive pressures of commodity businesses. In addition to filing trademark applications, Steve solves intellectual property problems related to federal administrative issues involving trademarks, patents, copyrights, and infringements.